Marketing Communications Blogs
Catch the Back-to-School Wind: Effective Marketing Strategies for 2024
Back-to-School is a significant period in marketing when students and parents purchase school supplies and clothing for the upcoming academic year. It also marks the start of the consumer shopping season and the transition into a new season. In Turkey, this period is typically considered to span August, September, and October.
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How to Build a Successful Brand Community
A brand community can play a key role in carrying your customer relationships to a different level. Let's find out how to build a successful brand community.
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The Key to Personalizing your Content: Persona Building for Digital Marketing
If you’ve ever wondered how classical marketing has evolved over the years into personalized marketing, this blog post right here presents one of the building blocks of the matter. The digital age presents us with a constantly evolving environment when it comes to marketing practices. When some brands are flexible and agile with keeping up with these evolvements, some are having a much harder time adapting. Our deep dive will begin by explaining how classical marketing is evolving into personalized marketing, and continue by explaining the importance of building spot-on personas that align with our key performance indicators.
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Top 10 Things to do to Improve your Brand’s Social Media Presence
It is a well known fact that social media presence is one of the pillars of the digital marketing activities of a brand. However, are we using it correctly? When there are so many social media channels to choose from, are we getting lost in the mess when it comes to strategizing or are we simply trying to exist in the most popular ones?
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What is User Generated Content (UGC) in 6 Questions?
User Generated Content is the content generated by various creative fictions with the direction of brands or services in line with the marketing strategies of the brand.
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